All You Need to Know About Landing Pages
Thursday, 02 January 2025
Landing Pages play a crucial role in digital marketing strategies, serving as the entry point for conversions. These pages are designed to capture leads, increase sales, or encourage any action the company wants visitors to take. But to make a landing page creation truly effective, it is necessary to understand what makes them attractive, functional,
- Published in Blog, conversão de leads, criação de landing pages, estratégias de landing page, Landing Pages - HotSites, landing pages otimizadas, Marketing Digital
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11 Marketing Strategies to Implement
Thursday, 02 January 2025
The Black Friday has become the biggest sales event of the year in many countries, attracting millions of consumers in search of exclusive deals and promotions. In 2024, expectations for Black Friday are higher than ever, with buyers ready to spend more online and in physical stores. For businesses, it’s a golden opportunity to increase
- Published in black friday 2024, Blog, E-commerce, estratégias de vendas, influenciadores, Marketing Digital, vendas
08 Simple and practical strategies for Answer Engine Optimization
Thursday, 02 January 2025
AEO for GPT: With the growth of interactions with artificial intelligence models like Generative Pre-trained Transformer (GPT), optimizing content to provide clear and efficient answers has never been more important. Answer Engine Optimization (AEO), initially designed for search engines and voice assistants, is now expanding to generative AI, creating new opportunities for brands and content
- Published in AEO, aeoparagpt, Blog, buscainteligente, GPT, inteligenciaartificial, Marketing Digital, otimizaçãorespostas, pesquisa por voz, SEO
Artificial Intelligence in Digital Marketing: 20 Tools
Friday, 13 September 2024
Artificial Intelligence (AI) is transforming digital marketing to a level never seen before, bringing efficiency, personalization, and automation to various stages of the marketing process. AI-based tools and applications can help businesses of all sizes achieve better results with less effort, whether in creating campaigns, analyzing data, or improving customer experience. What is Artificial Intelligence
Warren Buffet was a great marketer and I can prove it!
Wednesday, 04 September 2024
When most of us think of Warren Buffet, we remember him as a mega investor, a billionaire — and if you’ve read biographies and articles about him, you might also think of him as an avid McDonald’s and Coca-Cola eater. But, obviously: most people don’t think of him as a marketer (or, in a more
- Published in Big Players, Marketing, Marketing Digital, Marketing Strategies, storytelling